Good things come to those who wait! Introducing our relaunched range of styling and grooming products

The wait is finally over for the launch of our new and improved family of Ruffians styling and grooming products – we are so excited to be delivering a completely new fresh take on our existing popular product line. Bringing back old favourites (with some key enhancements) and introducing some fantastic new members to the family, including Ruffians Marine Spray and Ruffians Hair Powder.

Why the changes?

We knew our original products were good, but we weren’t satisfied with just good – at Ruffians we strive for excellence! Our carefully chosen team of esteemed Ruffians’ barbers have hand picked the finest ingredients, qualities and functions to create a product range that delivers on every front. We’ve carefully replaced any nasties from our older products with natural ingredients (vegan and organic wherever possible) which will benefit both the hair and scalp.

We want our customers to take home the confidence we give in our shops.

A brand new look!

Our new design balances a simple and stylish aesthetic with absolute practicality. A soft, grey card outer with debossed logo, and barber pole sticker in the Ruffians distinctive yellow and blue, opens to reveal a glossy, waterproof inner container, ideal for longevity in the bathroom. 

Best of all – all our packaging is now recyclable!

So, what’s coming?

Hair Styling products

Ruffians Styling Paste–  The all time great – now even greater! The ever popular Ruffians Styling Paste provides familiar flexibility, texture and natural shine.Ingredients such as lanolin, will lock moisture in for a natural, healthy-looking style and antioxidant rich herbal hops act to condition the hair, adding natural shine and promote healthy hair.

Ruffians Marine Spray – A sea-salt spray that protects and strengthens hair. Ruffians Marine Spray not only provides amazing styling results, but is also designed to promote healthy hair.

Ruffians Hair Cream – A product like no other! Ruffians Hair Cream is designed to enhance body, suppleness and sheen. This dream product is not only going to enhance the look of your hair when styling but also improves the texture of damaged hair, reduces greasiness and is ideal for sensitive skin.

Ruffians Hair Powder – A matt product that improves density and gives hold! Ruffians Hair Powder is ideal for giving a matt hold, which looks natural. It provides volume and density to the hair. Ingredients such as natural origin silica support weightless styling and absorb excess oils and moisture.

Ruffians Matt Clay – It’s back and even better! Ruffians Matt Clay has been enhanced and given a face lift providing structure and strong hold. Kaolin clay bind to hair for long-lasting hold without flaking, while natural candelilla and olive waxes nourish, thicken and condition the hair. 

Hair Care

Ruffians Original Shampoo – A shampoo for all hair types! This shampoo is packed with the finest ingredients, including amino acids and mineral-rich organic seaweed, to look after both your hair and scalp. 

Ruffians Original Conditioner – A conditioner that moisturises and soothes! This conditioner, like our shampoo, is filled with a blend of incredible ingredients, including Alba seed oil which naturally moisturises and soothes the hair and scalp.

Beard Grooming

Ruffians Argan Beard Oil – A crowd pleaser – and beard pleaser! Ruffians Argan Beard Oil has gone untouched but now looks even better in new packaging! Antioxidant-rich argan oil locks in moisture while protecting against sun damage and toxins. The fresh smelling tea tree and citrus extracts naturally cleanse the beard and energise the skin beneath. 

Editor: James Hooker (@jamesalexanderbarber)

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