We have never been afraid to disrupt our industry, and consider every detail with fresh thinking.
We use natural and effective ingredients
At the source
Our products are absolutely packed full of beneficial ingredients like sea kelp, bladderwrack, herbal hops, amino acids, vitamins, oils, minerals and nutrients.
It’s an obsession; we defy anyone not to get excited by this stuff. Sourcing fascinating ingredients provided by nature, that work in our products and hugely benefit the hair.
We go on a journey every time.
we trial and test in our laboratory
Mixing things up
We work directly with farmers, chemists and leading manufacturers, building personal relationships with
all our suppliers.
Our laboratory in Central London enables us to trial and test each product ourselves, to make it wholly unique to us. And we don’t stop improving until we are fully satisfied with what we’ve created.
we call on invaluable barber expertise
In the Chair
Our barbers are highly skilled, opinionated folk who like making people happy.
They have contributed tenfold to this range, testing in the barber chair, on our customers, making sure we get the results we want.
Bundled with love
The whole package.
Our designs balance a simple and stylish aesthetic with absolute practicality.
A soft, grey card outer with debossed logo, and barber pole sticker in the Ruffians distinctive yellow and blue, opens to reveal a glossy, waterproof inner container, ideal for longevity in the bathroom.
Where possible all our packaging is recyclable.